Job Description

Greenpeace

Job Vacancy:  Digital Campaigner (two vacancies)

Location:  Anywhere in Canada. Most Greenpeace Canada staff work from home, as well as from offices located in Toronto, Montréal and Vancouver.

Reports to:  Head of Digital 

Details:  One  p ermanent position and one 12 month contract position, both unionized, both full-time (four day work week, Monday to Thursday, 28 hours/week) 

Salary:  $53,399 CAD per year (this amount will be prorated for partial years of service)

Closing date for applicants:  December 7, 2023

About Greenpeace Canada:

Greenpeace Canada is an independently funded, non-profit organization that works towards a greener, more peaceful world, and to confront the systems that threaten people and the planet. We challenge government and industry to halt harmful practices by negotiating solutions, conducting scientific research, introducing clean alternatives, carrying out peaceful acts of civil disobedience and engaging the public. To maintain independence Greenpeace does not accept donations from corporations or governments. Greenpeace relies on individual donors and creative partnerships to fund our environmental justice campaigns.

As an organization, Greenpeace Canada recognizes and supports Indigenous sovereignty and the Land Back movement. We support the United Nations Declaration on the Rights of Indigenous Peoples (UNDRIP) and are committed to collaboration and consultation with Indigenous Peoples to ensure our campaigns and positions respect Indigenous rights and liberation. 

Greenpeace Canada is committed to a workplace that is enriched by the people, needs and desires of Canada’s diverse communities. We seek candidates with a variety of perspectives and lived experiences to effect change and will prioritize applicants from racialized and other equity-seeking groups.

The responsibilities and skills for this role are outlined below. Greenpeace Canada fully recognizes lived experiences, unpaid credentials, as well as education and work experiences from outside of Canada. If you are interested in this role, but feel you do not have all of the requirements listed for this position, we highly encourage you to still apply!

About the role:

Greenpeace Canada (GPC) is seeking a Digital Campaigner who will work in close collaboration with the wider Program and Fundraising and Supporter Engagement Teams. The Digital Campaigner collaborates with project teams to identify key opportunities for supporter impact and engagement within a campaign/project theory of change, all the while growing our movement of Greenpeace supporters.

MAJOR RESPONSIBILITIES:

• Act as the principal Digital Campaigner on assigned projects to deliver engaging, innovative and effective online campaigns that meet Greenpeace Canada’s organizational and campaigning goals:
• Design and implement digital strategies and campaigning tactics;
• Create digital supporter journeys and develop credible actions for the target audiences that support the project’s theory of change, moving the campaign forward;
• Develop the digital narrative that will deepen supporter engagement in a project;
• Write innovative, engaging, and compelling emails and web content to trigger action and deepen engagement;
• Develop creative content, including blogs, SoMe graphics, and videos;
• Ensure all communication and digital strategy across campaigns aligns with the objectives of the overarching digital and mobilization strategies.
• Participate in the planning and implementing of the digital team strategy;
• Co-manage Greenpeace Canada’s digital channels, including website, social media, and email marketing;
• Moderate and encourage conversations, deepening engagement and growing communities;
• Test and innovate on new digital tools and platforms, particularly CRM (Hubspot);
• Regular tracking and reporting of digital metrics;
• Assist with key digital priorities, such as training staff.

SKILLS REQUIRED:

Language

• Full fluency in French is a requirement for this position, with strong working knowledge of English as it is our primary operating language.
• Knowledge of First Nations, Inuit, and Métis languages are highly desirable. 
• Knowledge of other languages that reflect the diversity of Canada’s many communities are also highly desirable.

Online campaigning

• Ability to run effective digital advocacy campaigns and deliver social impact;
• Ability to develop engaging supporter journeys and digital tactics;
• Knowledge of environmental issues and the environmental sector is an asset.

Digital Marketing

• Proven experience in digital marketing;
• Proven experience creating content, including emails, blogs, social media content, and videos;
• Knowledge of Hubspot or similar CRM platforms is a strong asset;
• Experience with design programs such as Photoshop and Canva;
• Content marketing and content strategies (especially in reactive/responsive content creation or collaboration with digital influencers); 
• Digital and social media video creation and editing; 
• Experience collaborating with digital influencers is an asset;
• Knowledge of Google Analytics, and Data studio is an asset;
• Knowledge of the overall goals and intent of Greenpeace (including policies, guidelines, programs, campaigns and project activities).

Work ethic

• Well-developed interpersonal and teamwork skills;
• Extremely fine-tuned organizational, computer, administrative and time management skills;
• Ability to work independently, to be proactive, to establish priorities, and proceed with objectives with sometimes limited supervision, yet participate effectively as part of a team;
• Flexible, collaborative personality.

You will work with colleagues across Canada and collaborate with other Greenpeace offices around the world. 

Candidates should understand and support the Greenpeace campaign tactics, including the use of peaceful civil disobedience.

All applicants must be legally entitled to work in Canada.

We are committed to accommodating applicants’ needs in accordance with the Accessibility for Ontarians with Disabilities Act (AODA) and the Ontario Human Rights Code throughout the selection process. Applicants, please make your needs known in advance.

Greenpeace Canada has adopted a COVID-19 vaccination policy to safeguard the health of our employees, supporters, and the community at large. Prior to commencing any employment with Greenpeace Canada you must be fully vaccinated for COVID-19 and provide proof of a Health Canada approved COVID-19 vaccination. Current and future employees in need of an exemption from this policy for medical reasons, sincerely held religious beliefs, or other grounds to the extent they are protected by applicable human rights legislation may request exemption. Accommodations will be granted where they do not cause Greenpeace Canada undue hardship or pose a direct threat to the health and safety of others.

Benefits

Our benefits package includes: generous holidays; dental and extended medical insurance for you and your family, contributions towards a fossil-fuel-free pension plan equal to 5% of your gross salary, and a 4-day (28 hour) work week.

Application Process

Please use the link below to apply for this position. Tell us about yourself by attaching your CV and cover letter.

In accordance with our Collective Agreement, internal candidates from unionized positions will be considered for open unionized positions prior to considering external applicants.

We are looking forward to hearing from you!

If you require assistance or accommodations for illness or disability when applying to this opportunity, please email  crecruit@greenpeace.org for support. We thank all applicants, but only those invited for interviews will be contacted.

Our benefits package includes: generous holidays; dental and extended medical insurance and a 4-day (28 hour) work week.

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